Some of the largest organisations in the world already trust us in the heart of their brand protection activities.
Managing huge amount of data.
Dh Anticounterfeit’s software is helping us keep track of a huge amount of details about many cases and, equally importantly, help us cross-reference cases that we are working on with others that are pending or that we have been working on in the past. It’s great to have a centralized system for our global efforts, where we can also easily obtain relevant statistics for any given time and geographical area.
THORUNN SIGURDARDOTTIR, PVH (BRAND OWNERS OF CALVIN KLEIN, TOMMY HILFIGER, VAN HEUSEN, IZOD, ARROW, SPEEDO, AND MORE)
Enabled global collaboration.
The DH Anticounterfeit cloud solution enables our Anti-Counterfeiting Team to work together globally with all relevant case information in one place. The quality of our case handling has improved significantly leading to faster turnaround of cases. Further, the statistical information processed through CaseMate is very valuable for building and improving anti-counterfeiting and brand protection strategies.
JOHAN HULSHOF, IP & LEGAL COUNSEL
Creating real efficiency.
Me and my former team at Sony Mobile has been using software from DH Anticounterfeit. It´s been great to follow the development of their platforms over the years. Without their software we could never have been as efficient as we were.
KEN BONEFELD NIELSEN, FORMER HEAD OF CORPORATE SECURITY DEPARTMENT, SONY MOBILE
Structured for tracking cases.
I have direct access to the External Registration portal to register suspected counterfeit cases for my client, a large consumer electronics company. I find the system straight forward to use and well structured for uploading and tracking cases.
TIM WARING, DIRECTOR
Reclaim your logo.
As a consequence of the booming demand for exports, counterfeiting is skyrocketing in the fashion and accessories industry. Brands face problems like brandjacking to the illegal addition of logos to grey market counterfeiting. Sometimes even reproducing products almost identically in factories, making it almost impossible for the untrained eye to differentiate between the genuine products and their fake copies. The result is a substantial loss of revenue, but they also constitute unfair competition which makes it difficult for brands to penetrate new markets and have serious consequences on brand image. Oftentimes, customers will have paid a high price for a faulty counterfeit product, leading them to associate poor quality to your brand. Counterfeiting is also linked to other criminal activities such as organized crime, drugs, child exploitation, and prostitution. Not so victimless after all.
Preventing loss of revenue as well as the safety of the consumers.
The parts market is rife with counterfeits due to the demand for quality products and the expansion of sales channels- and markets. Many parts are indistinguishable from the original. The most common fake vehicle parts worldwide include filters, brake pads, alloy wheels, and airbags. Brand protection is a necessity for Brand reputation, preventing loss of revenue as well as the safety of the consumers.
Reclaim your safety standards.
Counterfeit electronics have rapidly become a major concern for brand owners. An exponential rise has been seen in the supply of counterfeit consumer electronics which has become a major industry headache. Today fake electronic goods are so convincing – and sometimes reach consumers earlier than their authentic counterparts – that some buyers are left believing the real thing is the fraud and its maker the knockoff artist. Counterfeit devices are not tested against safety standards and are often made from poor quality materials. This means they could easily catch fire, injure, or even cause death. Fake goods are often manufactured and trafficked by organized crime networks with the proceeds being used to fund other crimes such as human trafficking, drug smuggling, and terrorism.
Prevent illicit trade, protect consumers and yourselves.
As we become more digitally reliant and the global demand for medicine increases, Brand protection plays a critical role, especially in the pharmaceutical industry where the stakes are considerably higher. Brands need to work much harder to prevent illicit trade, protect their consumers and themselves. Fraud can take many forms, from infringement of intellectual property to the sale of generic products under a different name, to the reuse of packaging or the manufacturing of counterfeit packaging designed to sell inaccurate or totally different products from those indicated.
Counterfeit medicines kill about one million people each year, which is more than malaria. These malpractices not only represent a considerable loss of revenue for the industry, but they also induce a loss of confidence in health care providers and systems and have dramatic consequences on public health.
Seriously jeopardising both health and safety.
Counterfeit foods jeopardize health and safety and can severely damage trust and confidence in brands. Brand protection plays a critical role today to prevent counterfeit products from reaching consumers in the food industry. Fraud can take many forms, from printing prestigious labels on cheaper products, to manufacturing fake packaging designed to sell counterfeit products to the fraudulent use of a controlled origin. These malpractices have dramatic consequences both on the brand’s image and reputation but also on the health of consumers. They also result in a significant loss of revenue for professionals in the food sector.
Don’t let counterfeited chemicals pollute the market.
Chemicals surround us in our daily lives – from food and clothing to transportation and technology, chemicals are the building blocks of the things we use and consume. With the rapidly expanding population and demand for food counterfeited chemicals pollute our market. Counterfeited chemicals can contaminate soil, air and water and can damage biodiversity, and human exposure to chemicals is implicated in a range of acute and chronic health effects. Fake cosmetics and perfume are potentially extremely harmful to consumers and Brand protection is crucial to the beauty industry.